Artificial intelligence is taking content marketing by storm. This year, content marketers are projected to use AI to help them create 16% more content.
Why? Because it’s helping them get results. In fact, 57% of content marketers say AI is helping them get to know their audience better and 63% say it’s helping them save time.
Here’s a closer look at why AI is transforming the content marketing landscape and how you can use it to create content.
1. What’s the Big Deal with AI?
The big deal is that AI is not just a buzzword. It’s a real thing that is happening right now. It’s a tool that is being used to create content, and if you’re not using it, you’re missing out on a huge opportunity.
AI is being used to create content in a lot of different ways, and it’s not just being used by big companies with massive budgets. There are AI tools that are affordable and easy to use, and they are available to businesses of all sizes.
2. Use AI to Create Blog Post Intros
The introduction of a blog post is one of the most important parts of the article. A good introduction will grab the reader’s attention and make them want to keep reading.
But, it can be difficult to come up with a good introduction. Thankfully, there are AI tools that can help you with this.
One of my favorite AI tools for creating blog post introductions is Copy.ai. Copy.ai is an AI writing tool that can help you write blog post introductions, product descriptions, and more.
To use Copy.ai, simply input the topic of your blog post and let the AI generate an introduction for you. You can then edit the introduction as needed.
3. Use AI to Write Blog Post Outlines
The AI tool Jasper can help you write blog post outlines.
To get started, you’ll want to have a topic in mind and a working headline. Then, you’ll want to open a new document in Jarvis and fill out the following prompts.
• What is the problem you are solving in this blog post?
• What is the solution you are presenting in this blog post?
• What are the main points you’ll cover in this blog post?
• What is the conclusion you’ll draw in this blog post?
• What are the next steps your reader should take after reading this blog post?
After you’ve filled out the prompts, Jarvis will generate a blog post outline for you. You can then use this outline as a jumping-off point to write your blog post.
4. Use AI to Create Blog Post Headlines
The headline of your blog post is crucial. It’s what gets people to click through to your post, and it’s also what search engines use to understand what your content is about.
Coming up with a catchy headline can be tough, but there are AI tools that can help you do it. One of my favorites is the Blog Title Generator by Tweak Your Biz.
This tool uses AI to analyze your topic and come up with a list of catchy, click-worthy headlines for your blog post. You can then choose the one that best fits your content and use it as the headline for your post.
5. Use AI to Write Email Subject Lines
Email marketing is a powerful tool, but it’s only as good as your subject lines. If your subject lines aren’t compelling, your emails won’t get opened, and your content won’t get read.
You can use AI to write better email subject lines by using tools like Phrasee. Phrasee uses machine learning algorithms to analyze your target audience and write subject lines that are most likely to get opened.
With Phrasee, you can create subject lines that are more personalized, more engaging, and more likely to get your emails opened and read.
6. Use AI to Write PPC Ad Copy
PPC ad copy is another area where AI can help you create a lot of content quickly.
And, like with social media posts, you can use AI to create multiple versions of your ad copy and then test them to see which one performs the best.
The more ad copy you have to work with, the easier it is to create high-converting ads.
So, using AI to write your PPC ad copy can help you get better results with your ad campaigns.
7. Use AI to Write Social Media Posts
Social media is a great place to promote your content, but it can be time-consuming to create social media posts for every piece of content you publish. This is where AI can help.
There are a number of AI tools available that can help you write social media posts. These tools use natural language processing to analyze your content and then generate social media posts that are tailored to your audience. For example, AI post generators can quickly craft engaging and relevant posts based on the tone, style, and key points of your content, ensuring that your message resonates with your followers.
Some AI tools can even automatically schedule your social media posts for you. This can save you a ton of time and help you get more eyes on your content.
8. Use AI to Write Meta Descriptions
Meta descriptions give searchers a quick summary of what your content is about. If you don’t write your own meta description, the search engine will pull a snippet from your content and use that as the meta description.
The problem with this is that the search engine might not choose the most accurate or compelling snippet to display. If you want to get more clicks on your content, it’s important to write your own meta descriptions.
You can use AI to write your meta descriptions for you. Tools like MarketMuse can analyze your content and generate a meta description that is concise, accurate, and compelling.
9. Use AI to Create Product Descriptions
Product descriptions are another type of content that can be time-consuming to write.
If you have an ecommerce website with a large number of products, you may find that you spend hours writing product descriptions. This can be a huge drain on your time, and it can be difficult to write unique, engaging product descriptions for every product.
AI tools can help you create product descriptions quickly and easily. These tools use natural language processing to analyze your products and create unique, engaging product descriptions that are tailored to your audience. There are also AI bulk product description generators that can create tailored product descriptions in bulk.
10. Use AI to Generate Blog Post Topic Ideas
Brainstorming blog post ideas is a great way to get your creative juices flowing. But, it can also be a time-consuming process. That’s where AI tools like HubSpot’s Blog Ideas Generator come in.
This tool uses AI to quickly generate a list of blog post ideas for you. All you have to do is enter a few keywords related to your industry, and the tool will do the rest. It will then generate a list of blog post titles that you can use to create your own content.
You can also use this tool to come up with new angles for your existing blog posts. For example, if you’re writing a blog post about the best social media platforms for businesses, you could use the Blog Ideas Generator to come up with new angles, such as “The Best Social Media Platforms for Small Businesses” or “The Best Social Media Platforms for B2B Companies.”
11. Use AI to Create Blog Post Summaries
If you have a long-form blog post that you want to summarize, you can use the GPT-3 model to create an AI summary. This is a great way to create a quick summary of your blog post that you can use for social media posts or to entice readers to click through and read the full blog post.
To create a summary, you can use the OpenAI API to generate a summary of your blog post. In order to do this, you will need to have an API key from OpenAI. You can use the OpenAI Playground to test out the GPT-3 model and see how it works.
12. Use AI to Rewrite Existing Content
If you have a blog and you’ve been at it for a while, you probably have a lot of content that’s just sitting there.
That’s a gold mine of potential articles that you can rewrite and repurpose.
But, you don’t have to do it alone. Use an AI content tool like Jarvis to rewrite your articles.
Simply paste the article into Jarvis, and it will rewrite it for you.
You can also use the long-form assistant to generate a new article based on the original.
Just provide a short description of the article you want to rewrite, and Jarvis will create a new one for you.
Using Jarvis to rewrite articles is a great way to repurpose your content and get more mileage out of your hard work.
You can also use it to create new content for your blog.
13. Use AI to Create Content for Multiple Industries
AI can help you create content for any industry, even if you don’t have any experience in that industry. AI tools can use data from your website, social media, industry news, and more to learn about your industry and create high-quality content for you.
AI tools can also use data from other industries to create content for your industry. For example, if you’re a software company, an AI tool could use data from the automotive industry to create content for you. This can help you stay ahead of the competition and create content that your audience will love.
14. Use AI to Create Content for Different Countries
When you’re creating content for a global audience, you need to consider more than just the language you’re writing in. You also need to consider cultural differences and preferences.
AI can help you create content that is tailored to different countries and cultures. For example, you can use AI to analyze data about different countries and cultures and then use that data to create content that is relevant to them.
You can also use AI to translate your content into different languages. AI translation tools are becoming more and more sophisticated, and they can help you create content that is accurate and natural-sounding.
Conclusion
The content creation process is a lot easier when you have the right tools. AI has made it possible to create more content in less time.
If you’re ready to supercharge your content strategy, give the AI content tools we mentioned above a try.
